Free
Beta only
$0
during beta
- 1 workspace (read-only after day 30)
- 3 PM Analyses (lifetime)
- 1 Full Product Audit or New Product Launch Analysis (lifetime)
- 30 PM chat turns
- 5 document uploads (lifetime)
- 1 prototype (lifetime)
Plain pricing. No surprise overages.
Pick a tier. Pay overages in human-readable units when you go over. No token meters, no opaque limits.
Plus
$29
per month
- 1 workspace
- 50 PM Analyses
- 1 Full Product Audit or New Product Launch Analysis per month
- PM chat (300/day)
- 50 document uploads per month
- 2 prototypes per month
Pro
Most popular
$79
per month
- 3 workspaces
- Unlimited PM Analyses
- 6 Full Product Audits or New Product Launch Analyses per month
- PM chat (1,000/day) + maximum reasoning
- 200 document uploads per month
- 10 prototypes per month
- MCP server access (coming soon)
Studio
$200
per month
- Unlimited workspaces
- Unlimited PM Analyses
- 15 Full Product Audits or New Product Launch Analyses per month
- PM chat unlimited + maximum reasoning
- Unlimited document uploads
- 30 prototypes per month
- MCP server access (coming soon)
Buy more capacity on demand when you need it, no subscription upgrades required.
Priced in tangible outcomes, not tokens.
- +1 full Launch pipeline
- +1 full Audit pipeline
- +1 Comprehensive analysis
- +1 PM Analysis
- +1 Prototype generation
- +1 Prototype refinement session (15 turns)
Available on Plus, Pro, and Studio.
Brain commands (coming soon) run against your tier's allowance. A pl audit from your AI tool counts the same as an audit from the hosted app.
What's in each tier.
Workspaces
- Free
- 1 (read-only after day 30)
- Plus
- 1
- Pro
- 3
- Studio
- Unlimited
PM Analyses
- Free
- 3 lifetime
- Plus
- 50
- Pro
- Unlimited
- Studio
- Unlimited
Full audits or launches
- Free
- 1 lifetime
- Plus
- 1 / mo
- Pro
- 6 / mo
- Studio
- 15 / mo
PM Chat
- Free
- 30 turns
- Plus
- 300 / day
- Pro
- 1,000 / day + maximum reasoning
- Studio
- Unlimited (fair use) + maximum reasoning
Document upload
- Free
- 5 lifetime
- Plus
- 50 / mo
- Pro
- 200 / mo
- Studio
- Unlimited
Prototype generation
- Free
- 1 lifetime
- Plus
- 2 / mo
- Pro
- 10 / mo
- Studio
- 30 / mo
Refinement (stage, checkpoint, prototype)
- Free
- Not included
- Plus
- Included (bounded)
- Pro
- Expanded
- Studio
- Unlimited
Brain commands (queries + actions)
- Free
- Not included
- Plus
- Not included
- Pro
- Coming soon
- Studio
- Coming soon
What we're NOT charging for.
- Onboarding is always free. Building your Product Brain is never gated.
- No setup fees. No implementation services. No 8-week SOW.
- Document upload, PM chat, and your Product Brain memory are included on every paid tier — not buried in an upgrade.
- Overages stay in plain units. One more audit, one more prototype. Never tokens. Never percentage-of-limit. Never opaque.
- Enterprise SSO and audit logs are Phase 3 only. If you need them today, ProductLobster is not yet the right fit.